A few posts ago, in the T-Mobile Sidekick commercial, we established that, with precious few exceptions, white people should not attempt to rap. For every artist on the level of Eminem or the Beastie Boys you have thousands of white trash wannabes who seemingly take their rhymes from Sesame Street and Leapster games. The same stigma is not attached to white people dancing, however. Because white people dancing is hilarious in its ineptitude, whereas white people rapping is just a nuisance. This year's Sun Drop commercial features a girl "dropping it like it's hot" in public settings and some wacky situations. I don't think I've seen a white person dance this preposterously since Napoleon Dynamite.
The girl in the video is wearing a seriously hideous getup, punctuated by black tights, a tight green Sun Drop shirt, some red shoes and legwarmers, and a headband. She looks like someone threw Punky Brewster and Annie in a blender together. The "mmm mmm mmm" at the beginning is off-putting, especially with the super-duck face to complement it. The dancing is really what we're all here for, so let's get on with it. The first time I saw this commercial I knew it was going to get interesting as soon as the ultra-recognizable kick drums of "Drop It Like It's Hot" started up. When the girl begins getting down I want to vomit, although even after dozens of viewings I'm still not sure whether I want to vomit with disgust or laughter. It's sort of a mixture of both.
As far as the individual segments of dancing, I'm not overly impressed by the part with the guy in the car confusedly watching her dance on the street (although her facial expression at :10 definitely falls on the side of disgusting on my vomit indicator). The next scene, featuring women doing yoga oceanside is filled with amazing dance moves. In honesty, her moves here resemble my own bungling gesticulations whenever I'm forced to dance (and this only occurs when I'm very drunk). The third scene, with the two kids fishing is funny, but also a little confusing. First, why the hell are two teenage boys fishing and drinking a cooler full of Sun Drop? Aren't there any cats in their neighborhood to duct tape? Just kidding, I would never duct tape a cat. But a possum? Damn right I would. Fuck those nasty sons-of-bitches.
They also don't notice the dancing freak, which makes me wonder if the kids are really high and just spaced out. You'd think they'd hear her boat, or the song playing (unless she's dancing like that to an internal mind soundtrack of Snoop Dogg, in which case maybe she's a shitload more special than I'm giving her credit for). The last scene after the actual Sun Drop explanation is forgettable.
I also like the voice-over guy they got for this. He sounds like Tracy Morgan really early in the morning or maybe Funkmaster Flex with a cold. I guess this commercial just has that "car crash" quality to it - I simply can't look away even though I know it's awful and I'll never be able to erase it from my memory banks. My feelings about this commercial evolved from utter hatred after the first viewing, to begrudging laughter by about the tenth viewing, to peaceful acceptance by about the 25th viewing, to something approaching love by the 50th viewing. Sun Drop and your awkward dancing white girl, I tried to despise you, but in the end you were just too good.
Final Grade: A
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